Charles Alex...Our Story...
Posted on November 30 2017
Ever since I was a young child, I have been a natural creator. I have always had an entrepreneurial spirit, when all of my friends were playing and getting their faces painted at the school fair in 2nd grade, I obtained a booth and sat there all day selling the jewelry I made in my mom's oven.
I have never been one to be satisfied with a 9-5 job. Something was always missing...in 2006 I started a photography business. I was completely self taught, I committed myself to hours and hours of education, reading books, online courses, photographing friends and their children for free and losing money photographing new clients. I was absolutely committed to being the best photographer I could be. I created a fairly successful business, successful meaning I turned a profit after about a year or so. I would photograph kids, family, seniors, weddings, etc. During this time, I got married (2008) and we had our first child, a boy Marcus Charles (2010). I continued with my photography business...continuing to grow it. We then had our second child, another boy Maddox Alex (2011). It was no secret I REALLY wanted a girl (disclaimer - I am so happy to have my baby boy). I wanted to buy cute baby girl clothes, have a shopping buddy when she got older, shop for a prom dress, plan a wedding, etc, etc. Oh well, I can try again for a girl right?!?
Well, life threw us for a loop in September of 2013, when our second baby boy was diagnosed with Autism. I knew something was different early 2013 and pretty much knew on April 15, 2013. We got the formal diagnosis September 26, 2013. Life changed after that, he was non-verbal (still is) so he required more care, therapy, etc. I could no longer spend 8 hours photographing a wedding or taking full weekends to do photo sessions. I still photograph, I love it, but I needed to find another outlet for my creativity and my drive to be an entrepreneur. In 2013 I opened my first Etsy shop, it was called Graphic Therapy, where I sold digital papers, clip art and party printables. Since my son had so many therapy appointments, I decided I needed some therapy of my own. It was a way for me to stay creative and entrepreneurial, but to be able to be home and do it. From there I opened quite a few other Etsy shops, the most successful and notable Charles Alex Design (custom invitations and party printables), Love Inked & Love Inked NOLA (graphic shirts), Charles Alex at Home (customizable home decor & baby blankets) and The Instant Party Planner (DIY downloadable Party printables). I am ready to bring all of those shops together here at Charles Alex and expand into adding those oh so cute baby girl clothes I never could buy for my own babies, women's clothes and so much more! Making Charles Alex the one stop online boutique for busy women. Especially busy mom's like me!!